Google AI Mode has now launched in the UK as of 29 July 2025, transforming the way people interact with search results. Rather than scrolling through traditional blue-link listings, users can enable AI Mode and see conversational, AI-generated answers powered by copyright 2.5. The system supports text, voice, and image inputs, splitting queries int

A Challenging Year for SEO2023 was a remarkable year for Google's search algorithm updates, leaving a profound impact on the world of Search Engine Optimisation (SEO). Last year, Google introduced several major updates (nine significant), including changes to the core algorithm, a focus on helpful content, and reviews. Let's look at these nine conf